KODARA/Work
Selected projects · 2020–2025

Work that shipped
& stuck around.

A sample of engagements across design systems, frontend, brand, and UX — early-stage to enterprise. Names shown with permission; more under NDA.

Frontend
PROJECT 01

Custom email infrastructure

StockX

Built newsletter pages and email templates inside their WordPress environment — on-brand, responsive, and maintainable for the internal team after handoff.

YEAR
2022
ROLE
Freelance Contractor
CLIENT
StockX
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Design System
PROJECT 02

Design systems and e-commerce frontend at scale

Fanatics

Built and maintained component libraries, contributed to JavaScript and Elixir codebases, and created prototypes that bridged design and engineering across a fully distributed, multi-squad org.

YEAR
2023
ROLE
Full-Time Employee
CLIENT
Fanatics
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Brand + Web
PROJECT 03

A warmer, more considered web presence

Zingerman's

Built and styled custom WordPress themes, handled ongoing maintenance, and extended into print — producing graphic design assets so the brand felt consistent from the homepage to the menu insert.

YEAR
2020
ROLE
Freelance Contractor
CLIENT
Zingerman's
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UX Strategy
PROJECT 04

Conversion-focused landing pages

U-M Athletics

Improved marketing and landing pages for one of the most storied athletics programs in the country — tightening flows, improving visual hierarchy, and instrumenting Google Analytics to surface what was working.

YEAR
2023
ROLE
Contractor
CLIENT
U-M Athletics
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Brand + Web
PROJECT 05

Full marketing infrastructure for a Michigan talent firm

Qualigence

Owned the complete marketing web presence — custom WordPress themes, marketing tooling, and end-to-end campaigns — embedded with the sales team at a recruiting firm with a Fortune 500 client list.

YEAR
2022
ROLE
Full-Time Employee
CLIENT
Qualigence
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Brand + Web
PROJECT 06

High-energy campaign work

Red Bull

Contributed frontend and visual design on campaign-facing digital deliverables — working within Red Bull's established brand system at the pace that kind of engagement demands.

YEAR
2023
ROLE
Freelance Contractor
CLIENT
Red Bull
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Frontend
PROJECT 07

Senior capacity when a small team needed room to breathe

Bitwise

Six-month contract integrating with a small internal team to absorb workload and reduce pressure on core members — low-overhead, high-output, no handoff debt.

YEAR
2024
ROLE
Contractor
CLIENT
Bitwise
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